Blog

On this blog you’ll find updates on what’s happening in data, analytics and cloud tech around the world, business updates on Datisan and some thought-leadership pieces from our talented team of tech heads.

Datisan & Traffika Merger

April 2, 2019

It is a tremendously proud and exciting day for our teams and for me personally, as we announce the consolidation…

Datisan & Advisory Board Roadshow Recap

April 1, 2019

This month, This month Google has hosted the Advisory Board Centre Essentials and Connect sessions across the country. Datisan CEO,…

AI Series Part 1: AI and the 4th Industrial Revolution

February 25, 2019

Artificial Intelligence and machine learning. They’re a couple of terms being thrown around a lot lately especially in the media;…

DID YOU KNOW: FACEBOOK CAN USE MACHINE LEARNING TO INCREASE YOUR ROI ON AD SPEND?

February 1, 2019

AUTOMATED FACEBOOK LOOKALIKE AUDIENCES ARE HERE! Previously we’ve had to create manual lookalike audiences but this is fast becoming a…

Cloud Expert Data Engineer Joins Datisan Team

January 17, 2019

We are excited to welcome Alex Simpson to the Datisan team as our new Data Engineer. Originally from New Zealand,…

Datisan wins 2018 Google Partners Most Connected Award

December 21, 2018

We’re delighted to announce That we’ve been awarded the 2018 Google Partners Most Connected Award at Google Marketing Platform Australia…

Our 2019 Predictions for Data & Analytics

December 20, 2018

It’s that time of year… when we start to look back and reflect on the past 12 months, and wonder…

Bridging the Gap between Marketing and IT

November 4, 2018

In our weekly team meeting… We were each asked to take a few minutes to do an exercise and ask…

Fusing Human Insights and Data for Marketing Success

October 8, 2018

Fusing Human Insights and Data for Marketing Success. At Traffika we use our strategies, content and digital media powered by…

Datisan Cloud for Marketing Event Recap

September 28, 2018

Last Tuesday, We hosted our first official event in Newstead, Brisbane on Cloud for Marketing – Leveraging the Cloud to…

Welcome

September 28, 2018

Hi, and welcome to the Datisan Blog. I’m Chris Rozic, CEO of Datisan. Please sit back, relax, and strap yourself…

WHEN BIG DATA IS A BIG PROBLEM

August 15, 2018

The digital space is exciting, the pace of change, new technology and new ways of communicating with customers makes the…

DATA-DRIVEN MARKETING INSIGHTS WITH PURPOSE

June 11, 2018

It’s 8-8.30am Monday morning and like every Monday morning you need to extract some clear insights for your manager and…

THE EPIC GUIDE TO INTEGRATED DIGITAL MARKETING & HOW TO DO IT

March 9, 2016

Why, in 2016 are we still just talking about integrated digital marketing? Why, with all the available technology and resources…